2025.5.30
To mark the 15th anniversary of SHISEIDO’s Future Solution LX, the brand has been renewed with a refined new identity.
Honoring the spirit of traditional Japanese beauty, the packaging features Nishijin textile crafted by the long-established atelier HOSOO.
Inspired by chadogu—tools used in Japanese tea ceremonies—the package design embodies beauty that evolves and deepens with time.
We were entrusted with the development of the cap and refill container, incorporating recycled plastic as part of a more sustainable design initiative.
